Ekonomska održivost niskotarifnih zračnih prijevoznika

undergraduate thesis

• Title (english): Economic Viability of Low Cost Airlines
• Author: Marta Hergešić
• Mentor: Mihaela Bukljaš (mentor)
• Committee member: Andrija Vidović (predsjednik povjerenstva)
• Committee member: Ružica Škurla Babić (član povjerenstva)
• Committee member: Sanja Steiner (član povjerenstva)
• Granter: University of Zagreb; Faculty of Transport and Traffic Sciences; (Independent chairs); (Chair of Transport Law and economics); Zagreb
• Defense date and country: 2020-09-15, Croatia
• Scientific / art field, discipline and subdiscipline: TECHNICAL SCIENCES; Traffic and Transport Technology; Air Traffic

Abstract

U današnje vrijeme zračni promet i njegova industrija se brzo razvijaju kako na Europskom području, tako i u cijelom svijetu. Zrakoplovne tvrtke poznate kao niskobudžetne odnosno niskotarifne kompanije ili prema engleskom nazivu lower-costs, posjeduju jako male poslovne troškove kao i jeftinije pružanje usluge. Zrakoplovne kompanije takav rad postižu prodavanjem karata samo preko internetske prodaje. Isto tako u svojoj floti oni posjeduju samo jedan tip zrakoplova, koriste se manjim zračnim lukama koje su ujedno i jeftinije, a vožnje obavljaju samo u onim linijama koje su jako profitabilne. Samim pojavljivanjem niskotarifnog prometa i takvih prijevoznika tradicionalni prijevoz dobio je konkurenciju, koja se može ogledati u cijeni karte i izboru mogudih prometnih ruta. Pojavom deregulacije tržišta otvorene su nove mogudnosti kako bi niskotarifni prijevoznici mogli uploviti na tržište i biti konkurentni u natjecanju s tradicionalnim prijevoznicima. Niskotarifni zračni prijevoznici su se razvili usporedno s procesom liberalizma, odnosno kada se svijet počeo otvarati u zadnjih 30-ak godina na području EU, Sjedinjenih Američkih Država, te ostatku svijeta.

Abstract (english)

Nowadays, air transport and its industry are developing rapidly both in the European area and worldwide. Airlines known as low-cost or low-cost companies, or lowercosts in English, are companies that have very low operating costs, and therefore can have a cheaper service. Airlines achieve such work by selling tickets only through online sales. Also, in their fleet they own only one type of aircraft, they use smaller airports which are also cheaper, they perform flights only on those routes that are very profitable. With the advent of low-cost transport and such carriers, traditional transport has gained competition, which can be reflected in the price of the ticket and the choice of possible traffic routes. The emergence of market deregulation has opened up new opportunities for low-cost carriers to enter the market and compete with traditional carriers. Low-cost airlines developed in parallel with the process of liberalism, that is, when the world began to open in the last 30 years in the EU, the United States, and the rest of the world.

• Keywords: zračni prijevoznik; kompanije; klasični; niskotarifni
• Keywords (english): air carrier; company; classical; low-cost
• Language: croatian
• URN:NBN: urn:nbn:hr:119:904042
• Study programme: Title: Traffic and Transport; specializations in: Road Traffic and Transport, Railway Traffic and Transport, Water Traffic and Transport, Air Traffic and Transport, Postal Traffic, Information and Communication Traffic, Urban Traffic and Transport; Course: Road Traffic and Transport; Study programme type: university; Study level: undergraduate; Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) inženjer/inženjerka prometa (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) inženjer/inženjerka prometa)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Open access
• Created on: 2020-11-06 11:21:26